Creative Solutions

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Fashion Hero

On-Air Designpackage and Promotion

Promote the new talent show FASHON HERO and introduce CLAUDIA SCHIFFER as the host of the show. Use her high profile to drive the campaign. Creative idea: the show is about fashion designers creating new dresses. We put Claudia Schifer in an abstract sourrounding filled up with naked mannequins and dressed them up with sewing patterns. We visualize the process of making dresses in a artful visualisation togheter with our superstar.

Fashion Hero

Alexander Krause

Denise Pumberger

Verena Schuster
Sarah Angerer

Jonas Bucher

Jonas Bucher
Christian Fischer

Petra Ruoss

In zusammenarbeit mit
Luxlotusliner / Design und Animation

Die Inhouse-Agentur der ProSiebenSat.1 Media SE